911 Call Center
Identity, super graphics
Environmental brand integration including supergraphic wall coverings, signage, and vision screen films design for 911 Call Center.
To create a unique sense of place, the thematic graphic uses a line metaphorically, connectively, and symbolically to represent the call center's critical work when things hang on a line, and in relation to the workspace.
The graphics were designed to be “non-distractive” (especially on vision screens facing the Call floor). They serve to bring calmness to a normally stressful/ hectic workspace, provide privacy in certain rooms, and enliven lobby spaces and corridors with a brand message that aim to inspire positive work.