Concept and design development, production
Digital signage system at Rockefeller University’s newly completed River Campus.
We created a series of design including an event calendar, a set of poster templates and a way-finding directory that helped streamline the campus wide communications into a coherent system.
Press & Awards
UCDA Award of Excellence
The visual system reflects the elegant and no-nonsense attitude of Rockefeller Univeristy’s brand and the nature of their work. We aimed to create a system that re-organized internal events and communication into digestable information that is clear and delightful.
Facing the over-abundance of content, we designed with the most essential infomation, reserving a flexibility for additional content to be added with a little bit more work if needed.
A series of motion graphics is used as a means to enhance visual interest and to bring life to these digital signage.